Quantitative Research refers to the methodology that transfers data into specific quantity to facilitate relevant research. It typically adopts the form of statistical analysis. Quantitative analysis mainly adopts sample survey, i.e. it is the approach using a sample drawn out from the total materials and a well-designed questionnaire to extract specific information out of the target audience, the content of which may be related to behavior, request, attitude, knowledge, motion, population and living style etc.
Data Collection Approaches Commonly Used in Quantitative Research
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